YOU MUST AND WILL NEGOTIATE
Negotiating skills are one of the key essentials to personal, entrepreneurial and business success. A skillful negotiation of a lease, an equipment purchase, or a significant customer or client contract can mean the difference between profit and loss. Everyone negotiates. You will negotiate...the question is: will you succeed?
To deal with the maze of pitfalls and misdirections you are certain to meet, you will need a clear strategic understanding of negotiating. A.C. Kellogg, an experienced attorney who has decades of experience in negotiating agreements, from dispute resolutions to long term joint ventures, has worked for a leading international airline, a major international hotel chain, and two of the largest international financial institutions. He has compiled the underlying strategic principles governing negotiations of all types in his book, 8 Keys to Win the Negotiating Challenge. The book is currently available on Amazon.com for download to your Amazon Kindle, tablet, or PC. On this site you can download the 8 Keys to Win the Negotiating Challenge Workbook. This 8 Keys Workbook is a valuable tool to guide you in applying the 8 Keys in each negotiation.