ALL I WANT IS AN UNFAIR ADVANTAGE!


Are you seeking an advantage in your personal negotiations?  Would you like to save significant money in your negotiations to purchase a house?  A car?  A boat?  Would you like to a route to settle family issues?  Would you like to buy your wife a piece of jewelry without feeling like a sheep for shearing? 

The art of negotiation is a mysterious and dark art to some, an unpleasant and dreaded task to others, an exciting game to still others, and, to me, a terrific opportunity. Are we talking about the same thing?  

Negotiating
has many facets and contexts. We are advised endlessly on tactics: to ask them if they want it in red or blue, to look at them until they blink, to act uninterested, to low ball, refer to trade practice, make a one-time offer, use a firm handshake, and so on. We are advised by various people to be tough, talk down the goods, tear down our opponents, build up our opponents, respect the goods, threaten to walk out, build up good will by forging a personal relationship, make them come to you, go to them, and the rest of a never-ending stream of confusing contradictions.

HOW CAN YOU GAIN THE ADVANTAGE YOU SEEK?


Can you participate in this game, keep your integrity, and still succeed?  Yes!  Applying the 8 Keys system to any negotiation, there is no need to be rude or ruthless (even if those you deal with are all of these)!  Use the unique 8 Key tools to get ahead of the game, set the agenda and dominate the process.   IS THIS AN UNFAIR ADVANTAGE?  If coming to your negotiation totally prepared to achieve success if unfair, then YES.

With 8 Keys to Win the Negotiating Challenge you gain  the keys to success in conducting negotiations.  the 8 Keys Workbook (available for downloading here) provides a tool for implementing the 8 Keys. 

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Would you hire yourself as a negotiator? It has been said that most people complain of their memory, but none complain of their judgment. And still fewer complain of a lack of negotiating skills!  Could it be because they think they did well when they put in a mediocre to poor performance? The best negotiators can make you feel very good about doing what they had in mind from the start. Why not join their ranks?

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8 Keys to Win the Negotiating Challenge will start from the strategic level and move on to explain which tactics fit which situations. It will give you answers to the most fundamental and commonly misunderstood questions about negotiating:

  • What are win/lose, or power-based, negotiations? Where does power come from?
  • What are win/win, or interest-based negotiations? What are the rules that apply in these situations?
  • When should you give information and when should you withhold it?
  • When do you assert power and where does it comes from?
  • How do you establish and maintain credibility?
  • How do you set and present your offer or demand, and how and when do you concede a point?

Negotiating involves decision-making, economics, intuition, risk-taking, and applied human psychology. The end game is…. Money!  Our major commitments and how they are handled make a difference in our lives. The purchase of a house, a car, or what you pay for your rent or your children’s tuition, is important.   In your career, a negotiation with a key customer, commitment to an office lease, a salary negotiation, the purchase of a business, can change your life.

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Negotiation is a psychological and economic alchemy which is at the heart of our economic system. It is the art and science of making things better when you must deal with others to do so. It is the skill set of the modern change-maker.


If you are uncomfortable with the idea of negotiation, are you really saying that you will confine yourself to the settled expectations of existing terms and those somehow dictated to you by others? If you aspire to making change in any aspect of your life (and we all should): where you work, where you live, what you are paid, what you drive, in your business (suppliers, customers, products, terms), in laws, regulation, governance or disputes and conflicts -- you will need negotiating skills.  

So, would you hire yourself to be a negotiator?

DOWNLOAD THE 8 KEYS WORKBOOK NOW